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Consumer

Bottom Line Enhanced Masterfile (formerly Boardroom)

Universe / Total Count 300,000+
$$$ Starting at $160/M

Overview

Featuring solid coverage with 384,007 available records, the Bottom Line Enhanced Masterfile (formerly Boardroom) targets buyers active in book buying and reading. Boardroom's unduplicated masterfile of newsletter subscribers and book buyers, overlayed by knowledgebase. Use this list to power consumer acquisition programs and target households with proven mail and digital responsiveness. Well-suited for brands, agencies, and nonprofits looking to reach engaged consumer segments.

Source Description

Boardroom's unduplicated masterfile of newsletter subscribers and book buyers, overlayed by knowledgebase.

List Details

Category Book Buyers-Consumer
Segment Consumer
Universe Size 300,000+
Base CPM $160/M

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