The NHD Book Readers Masterfile delivers a curated database of subscribers in book buying and reading, offering massive nationwide reach across millions of records. Readers who have responded to say that they read a variety of books and magazines. This list is built for multi-channel marketing campaigns, enabling marketers to access opt-in consumer records for compliant outreach. Perfect for mailers, catalog marketers, and digital advertisers targeting consumer households.
Readers who have responded to say that they read a variety of books and magazines.
| Category | Book Buyers-Consumer |
| Segment | Consumer |
| Universe Size | 10,000,000+ |
| Base CPM | $110/M |
Get record counts, pricing, available selections, and delivery timelines for NHD Book Readers Masterfile.
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