The Tracing Your Family Tree delivers a curated database of contacts in book buying and reading, offering targeted access to 44,398 records. Consumers who purchase genealogy books to discover information on their ancestors. This list is built for multi-channel marketing campaigns, enabling marketers to access opt-in consumer records for compliant outreach. Perfect for mailers, catalog marketers, and digital advertisers targeting consumer households.
Consumers who purchase genealogy books to discover information on their ancestors.
| Category | Book Buyers-Consumer |
| Segment | Consumer |
| Universe Size | 40,000+ |
| Base CPM | $135/M |
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