The Highlights Continuity Book Clubs - Masterfile is a focused mailing list featuring contacts in children's products and parenting. Whether you're running direct mail campaigns or building awareness, this list lets you reach verified, responsive consumer audiences. Ideal for direct marketers, fundraisers, and brands seeking qualified consumer audiences.
Parents and other adults who have committed to purchasing puzzle book continuity programs designed for children age 2-12; includes puzzlemania, math puzzles, and other engaging activities that promote learning and fun.
| Category | Children |
| Segment | Consumer |
| Universe Size | 80,000+ |
| Base CPM | $155/M |
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