The Complete Buyers Guide - Underbanked Consumers delivers a curated database of buyers in credit card usage and personal finance, offering broad reach spanning 2,307,521 records. Individuals who have poor access to mainstream financial and credit services offered by banks. Marketers leverage this data for targeted marketing outreach, gaining the ability to connect with individuals who have demonstrated purchasing intent. A strong choice for acquisition campaigns, donor prospecting, and targeted consumer outreach.
Individuals who have poor access to mainstream financial and credit services offered by banks.
| Category | Credit Card Holders |
| Segment | Consumer |
| Universe Size | 2,000,000+ |
| Base CPM | $120/M |
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