Payday Loan Central provides broad reach spanning 6,750,000 records, connecting marketers with contacts in credit card usage and personal finance. Marketers leverage this data for targeted marketing outreach, gaining the ability to connect with individuals who have demonstrated purchasing intent. A strong choice for acquisition campaigns, donor prospecting, and targeted consumer outreach.
Consumers who log onto the internet, search for payday cash advance/loan websites and are able to find solutions to their cash flow problems in a fast and efficient manner, often seeking immediate relief.
| Category | Credit Card Holders |
| Segment | Consumer |
| Universe Size | 6,000,000+ |
| Base CPM | $120/M |
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