The DirectSelect Spanish-Speaking Families At Home Addresses delivers a curated database of inquirers in ethnic and multicultural markets, offering broad reach spanning 7,000,000 records. Use this list to power consumer acquisition programs and target households with proven mail and digital responsiveness. Well-suited for brands, agencies, and nonprofits looking to reach engaged consumer segments.
Consumers with families who have responded to direct mail offers written in spanish, questionnaires, have filled out warranty cards for products they purchased, showcasing their cultural engagement and preferences.
| Category | Ethnic |
| Segment | Consumer |
| Universe Size | 7,000,000+ |
| Base CPM | $135/M |
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