Featuring broad reach spanning 7,686,681 records, the Ethnic Buyers Guide - Irish & Scottish Consumers targets buyers active in ethnic and multicultural markets. Ethnic households that are active purchasers of consumer goods. Whether you're running targeted marketing outreach or building awareness, this list lets you connect with individuals who have demonstrated purchasing intent. A strong choice for acquisition campaigns, donor prospecting, and targeted consumer outreach.
Ethnic households that are active purchasers of consumer goods.
| Category | Ethnic |
| Segment | Consumer |
| Universe Size | 7,000,000+ |
| Base CPM | $105/M |
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