Featuring broad reach spanning 1,800,000 records, the Speaking Spanish In The USA targets homeowners active in ethnic and multicultural markets. Households that are fluent in Spanish, and are comfortable making purchases and responding to direct mail offers in their native language. Marketers leverage this data for customer prospecting initiatives, gaining the ability to engage audiences segmented by behavior and demographics. Recommended for marketers who need verified, deliverable consumer contact data at scale.
Households that are fluent in spanish, and are comfortable making purchases and responding to direct mail offers in their native language.
| Category | Ethnic |
| Segment | Consumer |
| Universe Size | 1,000,000+ |
| Base CPM | $140/M |
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