The National Magazine Exchange Active Responders delivers a curated database of inquirers in game buyers, contest and puzzle participants, offering broad reach spanning 1,063,803 records. Callers in response to a sweepstakes mailing who then responded to solicitations for magazines and other products and services. Use this list to power targeted marketing outreach and connect with individuals who have demonstrated purchasing intent. A strong choice for acquisition campaigns, donor prospecting, and targeted consumer outreach.
Callers in response to a sweepstakes mailing who then responded to solicitations for magazines and other products and services.
| Category | Game Buyers, Contest and Puzzle Participants |
| Segment | Consumer |
| Universe Size | 1,000,000+ |
| Base CPM | $135/M |
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