The 24/7 Home Shoppers DRTV Buyers - Product Buyers Masterfile is an expansive mailing list featuring buyers in general merchandise mail order buyers. Marketers leverage this data for consumer acquisition programs, gaining the ability to target households with proven mail and digital responsiveness. Well-suited for brands, agencies, and nonprofits looking to reach engaged consumer segments.
Consumers who are drtv home shoppers.
| Category | General Merchandise Mail Order Buyers |
| Segment | Consumer |
| Universe Size | 40,000,000+ |
| Base CPM | $120/M |
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