Blair Marketing Genetics Enhanced Masterfile provides broad reach spanning 1,051,810 records, connecting marketers with buyers in general merchandise mail order buyers. Mail order buyers who have purchased a wide variety of apparel and home products through direct mail. Designed for targeted marketing outreach, this data helps you connect with individuals who have demonstrated purchasing intent. A strong choice for acquisition campaigns, donor prospecting, and targeted consumer outreach.
Mail order buyers who have purchased a wide variety of apparel and home products through direct mail.
| Category | General Merchandise Mail Order Buyers |
| Segment | Consumer |
| Universe Size | 1,000,000+ |
| Base CPM | $135/M |
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