Featuring broad reach spanning 3,512,200 records, the Boomer Living - Telemarketing Masterfile targets contacts active in general merchandise mail order buyers. Use this list to power direct mail campaigns and reach verified, responsive consumer audiences. Ideal for direct marketers, fundraisers, and brands seeking qualified consumer audiences.
Boomers who have all opt-ed in to receive telemarketing offers from third party marketers
| Category | General Merchandise Mail Order Buyers |
| Segment | Consumer |
| Universe Size | 3,000,000+ |
| Base CPM | $120/M |
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