Current General Merchandise Catalog - Enhanced provides solid coverage with 932,388 available records, connecting marketers with buyers in general merchandise mail order buyers. Enhanced file of catalog buyers of greeting cards, gifts, stationery, gift wrap, Christmas items, children's products and general merchandise. This list is built for multi-channel marketing campaigns, enabling marketers to access opt-in consumer records for compliant outreach. Perfect for mailers, catalog marketers, and digital advertisers targeting consumer households.
Enhanced file of catalog buyers of greeting cards, gifts, stationery, gift wrap, christmas items, children's products and general merchandise.
| Category | General Merchandise Mail Order Buyers |
| Segment | Consumer |
| Universe Size | 900,000+ |
| Base CPM | $145/M |
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