Dual Income Working Families provides solid coverage with 225,326 available records, connecting marketers with homeowners in general merchandise mail order buyers. Designed for customer prospecting initiatives, this data helps you engage audiences segmented by behavior and demographics. Recommended for marketers who need verified, deliverable consumer contact data at scale.
Consumers who are looking to purchase products at value-based and discounted prices for household necessities. This list is comprised of hard-working families focused on budgeting and maximizing their purchasing power.
| Category | General Merchandise Mail Order Buyers |
| Segment | Consumer |
| Universe Size | 200,000+ |
| Base CPM | $135/M |
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