The Fingerhut Wiland Direct Modeling Program delivers a curated database of contacts in general merchandise mail order buyers, offering solid coverage with 976,953 available records. List consists of consumers of various general merchandise. Whether you're running direct mail campaigns or building awareness, this list lets you reach verified, responsive consumer audiences. Ideal for direct marketers, fundraisers, and brands seeking qualified consumer audiences.
List consists of consumers of various general merchandise.
| Category | General Merchandise Mail Order Buyers |
| Segment | Consumer |
| Universe Size | 900,000+ |
| Base CPM | $140/M |
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