The Infomercial Buyers AWI delivers a curated database of buyers in general merchandise mail order buyers, offering broad reach spanning 5,791,428 records. Consumers who have responded to infomercials or online offers making purchases and then coming back for more. Marketers leverage this data for direct mail campaigns, gaining the ability to reach verified, responsive consumer audiences. Ideal for direct marketers, fundraisers, and brands seeking qualified consumer audiences.
Consumers who have responded to infomercials or online offers making purchases and then coming back for more.
| Category | General Merchandise Mail Order Buyers |
| Segment | Consumer |
| Universe Size | 5,000,000+ |
| Base CPM | $135/M |
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