Featuring massive nationwide reach across millions of records, the Meredith Database Catalog Buyers targets buyers active in general merchandise mail order buyers. Meredith has appended transaction level recency, frequency and amount spent (RFM) data to its masterfile of home and family titles. Marketers leverage this data for customer prospecting initiatives, gaining the ability to engage audiences segmented by behavior and demographics. Recommended for marketers who need verified, deliverable consumer contact data at scale.
Meredith has appended transaction level recency, frequency and amount spent (rfm) data to its masterfile of home and family titles.
| Category | General Merchandise Mail Order Buyers |
| Segment | Consumer |
| Universe Size | 10,000,000+ |
| Base CPM | $160/M |
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