The National (formerly National Wholesale) Marketing Genetics Enhanced delivers a curated database of contacts in general merchandise mail order buyers, offering solid coverage with 496,221 available records. Consumer catalog and online transactional purchases by product category, channel, number of transactions, and purchase dollar amount. Designed for customer prospecting initiatives, this data helps you engage audiences segmented by behavior and demographics. Recommended for marketers who need verified, deliverable consumer contact data at scale.
Consumer catalog and online transactional purchases by product category, channel, number of transactions, and purchase dollar amount.
| Category | General Merchandise Mail Order Buyers |
| Segment | Consumer |
| Universe Size | 400,000+ |
| Base CPM | $145/M |
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