Universal Catalog Buyers Program Online provides broad reach spanning 4,814,654 records, connecting marketers with buyers in general merchandise mail order buyers. Marketers leverage this data for targeted marketing outreach, gaining the ability to connect with individuals who have demonstrated purchasing intent. A strong choice for acquisition campaigns, donor prospecting, and targeted consumer outreach.
Individuals who have all purchased and responded to a catalog program where they can purchase thousands of items through the catalog and make convenient choices for their shopping needs.
| Category | General Merchandise Mail Order Buyers |
| Segment | Consumer |
| Universe Size | 4,000,000+ |
| Base CPM | $100/M |
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