African American Database - 2023 provides broad reach spanning 6,901,106 records, connecting marketers with contacts in general. The IMS African American database is constantly growing with the increased buying power of this highly targeted audience. Marketers leverage this data for customer prospecting initiatives, gaining the ability to engage audiences segmented by behavior and demographics. Recommended for marketers who need verified, deliverable consumer contact data at scale.
The ims african american database is constantly growing with the increased buying power of this highly targeted audience.
| Category | General |
| Segment | Consumer |
| Universe Size | 6,000,000+ |
| Base CPM | $70/M |
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