Featuring broad reach spanning 1,219,544 records, the Boomers By Birthdate - Boomers Turning 50 targets contacts active in general. The Boomers By Birthdate file represents those Boomers that are turning 50 in 2012-2013 and includes exact month and year of birth. Whether you're running customer prospecting initiatives or building awareness, this list lets you engage audiences segmented by behavior and demographics. Recommended for marketers who need verified, deliverable consumer contact data at scale.
The boomers by birthdate file represents those boomers that are turning 50 in 2012-2013 and includes exact month and year of birth.
| Category | General |
| Segment | Consumer |
| Universe Size | 1,000,000+ |
| Base CPM | $90/M |
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