The Ethni-City - Ethnicity Master File delivers a curated database of inquirers in general, offering massive nationwide reach across millions of records. Responders who have self-reported their individual ethnicity. Marketers leverage this data for consumer acquisition programs, gaining the ability to target households with proven mail and digital responsiveness. Well-suited for brands, agencies, and nonprofits looking to reach engaged consumer segments.
Responders who have self-reported their individual ethnicity.
| Category | General |
| Segment | Consumer |
| Universe Size | 50,000,000+ |
| Base CPM | $110/M |
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