Featuring massive nationwide reach across millions of records, the FMP Interests and Behaviors targets inquirers active in general. Personal interests and lifestyle information consumer-supplied data. Marketers leverage this data for consumer acquisition programs, gaining the ability to target households with proven mail and digital responsiveness. Well-suited for brands, agencies, and nonprofits looking to reach engaged consumer segments.
Personal interests and lifestyle information consumer-supplied data.
| Category | General |
| Segment | Consumer |
| Universe Size | 70,000,000+ |
| Base CPM | $75/M |
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