Featuring massive nationwide reach across millions of records, the Happy Birthday Date Of Birth targets contacts active in general. Database of consumers every month on their birthdays. Marketers leverage this data for consumer acquisition programs, gaining the ability to target households with proven mail and digital responsiveness. Well-suited for brands, agencies, and nonprofits looking to reach engaged consumer segments.
Database of consumers every month on their birthdays.
| Category | General |
| Segment | Consumer |
| Universe Size | 100,000,000+ |
| Base CPM | $110/M |
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