Featuring massive nationwide reach across millions of records, the LSDI Lifestyle Interest Database targets inquirers active in general. Marketers leverage this data for direct mail campaigns, gaining the ability to reach verified, responsive consumer audiences. Ideal for direct marketers, fundraisers, and brands seeking qualified consumer audiences.
This database contains information from consumers who have responded to a survey, indicating what they do in their spare time, what hobbies they have, and their interests.
| Category | General |
| Segment | Consumer |
| Universe Size | 40,000,000+ |
| Base CPM | $90/M |
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