Featuring massive nationwide reach across millions of records, the RUF High Performance Lists Masterfile targets homeowners active in general. Unique households (100% at home address) projected to have a very high likelihood to behave in certain ways. Marketers leverage this data for consumer acquisition programs, gaining the ability to target households with proven mail and digital responsiveness. Well-suited for brands, agencies, and nonprofits looking to reach engaged consumer segments.
Unique households (100% at home address) projected to have a very high likelihood to behave in certain ways.
| Category | General |
| Segment | Consumer |
| Universe Size | 10,000,000+ |
| Base CPM | $105/M |
Get record counts, pricing, available selections, and delivery timelines for RUF High Performance Lists Masterfile.
Request Info →