Featuring massive nationwide reach across millions of records, the TotalSource Plus - Financial: Target Resource / Liability targets contacts active in general. Consumers by their target resource and liability. Marketers leverage this data for targeted marketing outreach, gaining the ability to connect with individuals who have demonstrated purchasing intent. A strong choice for acquisition campaigns, donor prospecting, and targeted consumer outreach.
Consumers by their target resource and liability.
| Category | General |
| Segment | Consumer |
| Universe Size | 200,000,000+ |
| Base CPM | $40/M |
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