The Brand New - New Parents is a large-scale mailing list featuring contacts in life events. Individuals who have recently become parents. Marketers leverage this data for direct mail campaigns, gaining the ability to reach verified, responsive consumer audiences. Ideal for direct marketers, fundraisers, and brands seeking qualified consumer audiences.
Individuals who have recently become parents.
| Category | Life Events |
| Segment | Consumer |
| Universe Size | 3,000,000+ |
| Base CPM | $190/M |
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