Featuring broad reach spanning 6,361,172 records, the MDR's Periodical Subscribers targets subscribers active in magazines (general). Consumer and professionals who have subscribed to a periodical publication or newsletter in the past 24 months. Marketers leverage this data for multi-channel marketing campaigns, gaining the ability to access opt-in consumer records for compliant outreach. Perfect for mailers, catalog marketers, and digital advertisers targeting consumer households.
Consumer and professionals who have subscribed to a periodical publication or newsletter in the past 24 months.
| Category | Magazines (General) |
| Segment | Consumer |
| Universe Size | 6,000,000+ |
| Base CPM | $145/M |
Get record counts, pricing, available selections, and delivery timelines for MDR's Periodical Subscribers.
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