The Guideposts Corporate Masterfile Age 50+ delivers a curated database of subscribers in mature market, offering solid coverage with 725,399 available records. Marketers leverage this data for multi-channel marketing campaigns, gaining the ability to access opt-in consumer records for compliant outreach. Perfect for mailers, catalog marketers, and digital advertisers targeting consumer households.
Database of individuals 50 years or older, comprised of subscribers to guideposts magazine, large print, angels on earth, as well as book and greeting card enthusiasts who value uplifting content and community.
| Category | Mature Market |
| Segment | Consumer |
| Universe Size | 700,000+ |
| Base CPM | $145/M |
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