The Now America - Seniors delivers a curated database of homeowners in mature market, offering massive nationwide reach across millions of records. Consumers age 55+ in households across America. Marketers leverage this data for multi-channel marketing campaigns, gaining the ability to access opt-in consumer records for compliant outreach. Perfect for mailers, catalog marketers, and digital advertisers targeting consumer households.
Consumers age 55+ in households across america.
| Category | Mature Market |
| Segment | Consumer |
| Universe Size | 20,000,000+ |
| Base CPM | $120/M |
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