Featuring broad reach spanning 1,784,620 records, the African American Households Caring For An Elder targets homeowners active in occupant & resident. African American households who have indicated that an aging parent or relative 55 and over resides with them. Marketers leverage this data for multi-channel marketing campaigns, gaining the ability to access opt-in consumer records for compliant outreach. Perfect for mailers, catalog marketers, and digital advertisers targeting consumer households.
African american households who have indicated that an aging parent or relative 55 and over resides with them.
| Category | Occupant & Resident |
| Segment | Consumer |
| Universe Size | 1,000,000+ |
| Base CPM | $110/M |
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