The American Household Resident Masterfile is an expansive mailing list featuring homeowners in occupant & resident. Marketers leverage this data for consumer acquisition programs, gaining the ability to target households with proven mail and digital responsiveness. Well-suited for brands, agencies, and nonprofits looking to reach engaged consumer segments.
American household resident masterfile.
| Category | Occupant & Resident |
| Segment | Consumer |
| Universe Size | 100,000,000+ |
| Base CPM | $20/M |
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