New Parent Buyers provides solid coverage with 719,456 available records, connecting marketers with buyers in parenthood. New parents of children and babies are in the market for all types of products that include consumer goods. Whether you're running multi-channel marketing campaigns or building awareness, this list lets you access opt-in consumer records for compliant outreach. Perfect for mailers, catalog marketers, and digital advertisers targeting consumer households.
New parents of children and babies are in the market for all types of products that include consumer goods.
| Category | Parenthood |
| Segment | Consumer |
| Universe Size | 700,000+ |
| Base CPM | $110/M |
Get record counts, pricing, available selections, and delivery timelines for New Parent Buyers.
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