Featuring massive nationwide reach across millions of records, the Data Axle Happy Tails To You - Pet Owners targets contacts active in pets. Use this list to power targeted marketing outreach and connect with individuals who have demonstrated purchasing intent. A strong choice for acquisition campaigns, donor prospecting, and targeted consumer outreach.
Dog and cat owners.
| Category | Pets |
| Segment | Consumer |
| Universe Size | 10,000,000+ |
| Base CPM | $105/M |
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