Featuring solid coverage with 219,546 available records, the Especially Yours Wigs & Apparel Buyers - Enhanced targets buyers active in women's. African American women who have purchased quality wigs, hairpieces and fashion add-ons as well as stylish suits, dresses, shoes, hats and caftans. Marketers leverage this data for multi-channel marketing campaigns, gaining the ability to access opt-in consumer records for compliant outreach. Perfect for mailers, catalog marketers, and digital advertisers targeting consumer households.
African american women who have purchased quality wigs, hairpieces and fashion add-ons as well as stylish suits, dresses, shoes, hats and caftans.
| Category | Women's |
| Segment | Consumer |
| Universe Size | 200,000+ |
| Base CPM | $155/M |
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